Chicago Nonprofit Technologist

Apple, where does it fit, and why would you want it to?

I am invited to give a 15 minute talk “about Apple”. My audience is a non-Apple tech social networking group, Business Network Chicago Technology Networking Luncheon. Jean Pickering, the facilitator, doesn’t have a background using Apple products– just thought that folks would enjoy hearing about “Apple”, as she believes it has become a topic of interest to her group’s members.

When asked for my topic, I gave, “Apple, where does it fit, and why would you want it to?” I think it would be useful to round out my own ideas with input from others, who use or support Apple products. What I present at that meeting, I will post in text version on this blog.

(June 15th, I gave my presentation and have posted the notes and slides to that presentation on this web page. Take a look and add your own comments.)

Below are the responses to my original request for input on the topic:

(Add your comments below!)

  • “Brian Kontrath, June 3, 2010, on LinkedIn Group– Apple Professionals, responded:
    I think discuss how Apple has been thinking outside the box, since they started. ...they thought that everyone should be able to use computers. The idea that computers could be used by ordinary people outside of science and business was really radical at the time. ...When Apple started, people thought that microcomputers were a fad and that the average person wouldn\\\\\\\'t want or need one---Apple proved them wrong. Apple came out with computers that were intuitive, friendly, useful and not intimidating---at a time when most computers were command line driven. Apple designed personal computers with graphic user interfaces but critics thought that it was a fad and that it would remain a niche market--again Apple proved critics were wrong. You could also discuss some of Apple\\\\\\\'s failures and problems and the risks of thinking outside of the box. As a framework, I\\\\\\\'d start by comparing and contrasting Apples computers and other products to those of competing companies. What made Apple different and successful? You could even discuss how Apple and other companies are moving away from traditional computers and moving towards lightweight computing devices (like the iPhone and iPad) and discuss the impact this might have on all forms of computing.”
    by http://www.linkedin.com/in/briankontrath
  • “Tyronne Seneviratne, June 3, 2010, on LinkedIn Group– Apple Professionals, responded: I would talk about Apple as a company that has re-invented themselves from the brink of extinction to becoming a technological juggernaut surpassing some of the largest opposition. This was achieved with in the space of the last 13 years. Apples core competency is its leading design and development capabilities of innovative, ingenious and productive user experiences solutions.

    As a technological company Apple has offered a range of products from mobile phones to computers and software solutions. Apples expertise and marketing strategy has ensured that its products capture the imagination of every cross-functional age group.

    Where does apple fit in today’s world?
    Apple has captured the publics imagination and rejuvenated the enthusiasm in the mobile phone industry. Today Apple is the most profitable mobile phone company in the world. its products are used by millions of people across the globe. The iPhone has been a trail blazer in its field and the merging on the phone with web based services has opened up new avenues of communications and spanned new business model for delivering content to users. The iPhone has spanned many age gaps and become one of the most popular phones used by a vast cross section of the population. This success is to now being mirrored with the latest iPad. Once again Apple seemed to have innovated a new device that will change the way people use and interact with the web.”
    by http://au.linkedin.com/in/tyrones
  • “Steven Goetherner, June 3, 2010, LinkedIn Group- Apple Professionals, responded: The previous posts have some points that you should use re: Apples culture and history. I would add something about the difficulty that hackers have with Apple. It is significant to me that most people do the same things on Windows and Macs - surf, email, MS-Office, pics, music, etc. (few use specialized software). Because Apple owns the hardware and the OS, they can make it rock solid. Many holes are created on the other side because Microsoft does their thing and it overlays on top of Dell, HP, etc. It has been my experience that Windows tech people can understand and appreciate this important difference. Have fun with your talk!”
    source: http://www.linkedin.com/in/softkare

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5 Responses to “Apple, where does it fit, and why would you want it to?”

  1. “When Google Runs Your Life”, Quentin Hardy, wrote this article in Velocity, Forbes.com, December 10, 2009. See link below.

    http://www.forbes.com/forbes/2009/1228/technology-google-apps-gmail-bing.html

  2. “Could Apple Collapse? Not Likely”, Brian Caulfield, Senior Editor in the Silicon Valley bureau of Forbes, wrote this article in Velocity, Forbes.com, June 21, 2010. See link below.

    http://blogs.forbes.com/velocity/2010/06/21/could-apple-collapse-not-likely/

  3. “Could Microsoft Collapse?”, Henry Blogget, CEO and Editor in Chief of Business Leader, wrote this article in Velocity, Forbes.com, June 21, 2010. See link below.

    http://blogs.forbes.com/velocity/2010/06/21/could-microsoft-collapse/

  4. Interested in seeing what I did present and talk about? My presentation notes and slide show are posted at:

    http://www.woodedisleconsult.com/about/charlie-says/2010/06/17/my-presentation-notes-apple-where-does-it-fit/

  5. This has been fun hearing different takes on this question.

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